Cecily Crout :: Search Engine Optimization
SEO, Technical SEO, & AI Search Strategy
Helping businesses improve the clarity, usability, and visibility of their digital presence — for both humans and machines.
Passion: The motivation behind my work in this field comes from:
- my love of the web as an information resource and means of communication,
- my fascination with human behavior,
- and my interest in & enthusiasm for search engines, search engine robots, and AI.
Early Years: Working for non-profits and fascinated by the world wide web, I built my first websites in the late 90s. I then studied for an MBA on an MIS track (Management Information Systems). After moving to Colorado I worked in public relations & marketing, and began my career in SEO. A year later I became manager of a digital art company. In early 2004 I founded CCSEO.
Experience: My expertise in SEO, usability, web development, conversion optimization, & digital analytics has been honed by 25+ years of eperience and research, and built upon an academic foundation in behavioral psychology, communication, contemporary cultural, and business studies.
Digital Growth: I enjoy working with teams that like to build, create, & optimize human friendly, accessible, engine friendly websites. My focus is twofold: for a user’s interaction with a website to be easy and intuitive, and for the organization to have an effective digital presence that helps them meet their goals.
Availability: Although my primary focus is on ongoing client work, I enjoy working on select projects that are a strong strategic fit. If you’d like to explore working together, you can book a Zoom consultation so we can discuss your project and potential next steps.
Latest Blog Post:
When LLMs Go 'Poof': Understanding Grounding, Hallucinations, and SEO
Recent Events:
Website Spotlight @ FCIP: Actionable Insights From Digital Marketing Experts
Focusing on FACCTs—Freshness, Authenticity, Clarity, Consistency Transparency—helping engines retrieve, interpret, and present your information accurately.